• Kelly Smith

2020 Has Changed Your Ideal Client



2020 has changed all of us in one way or another. Your Ideal Client has changed and I encourage you to understand the ways 2020 has changed them. It's the most important, most purposeful work you can do for your business right now.


Let's start at the beginning: As savvy and generous business owners, we know that before we write one word, record one podcast, or post one thing to social media, we must identify our Ideal Client.